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PUMA Unveil AC Milan 2019/20 Third Shirt

“Our colours will be red like fire, and black like the fear we will invoke in our opponents

19th July 2019

“Our colours will be red like fire, and black like the fear we will invoke in our opponents

PUMA has just launched the AC Milan 2019/20 third shirt to commemorate the first team’s return to training. Although, the clean black-and-red jersey appears pristine in its appearance, the devil is in the detail of the new jersey which draws inspiration from the founder of the club, Herbert Kilpin, and the reasons behind the famous Rossoneri colours.

When explaining his choice of colours for his new Milan team, Herbert Kilpin said: “We’re going to be a team of devils. Our colours will be red like fire, and black like the fear we will invoke in our opponents”, and this statement has formed the basis of the inspiration behind AC Milan’s new third shirt from PUMA.

The shirt features a wavy red sublimated design on a black base that skews the regular Rossoneri stripes. On the reverse, only a band of the Italian flag colours of green, white and red located on the base of the neck breaks up the otherwise solid black colouring. While the overall aesthetic of the shirt is meant to be symbolic of the youth and energy of the AC Milan squad. 

You can pick up the AC Milan 2019/20 third shirt now at PUMA.com/football. 

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